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OverviewThe "loaded redirect page" is one of the most powerful tools you've got for site promotion via search engines. It's really nothing more than a page with a JavaScript in it that redirects to your main page. The redirect page's content is designed to tickle any search engine's fancy. The idea is that the redirect occurs so quickly that the viewer never sees the actual content of the redirect page. Search engine spiders, on the other hand, do see the content and consider it genuine. This means that your redirect pages will all have very high relevancy if the content is properly coded. Even higher than your main site with the real content. Redirect pages can be made and deployed across a broad range of servers -- free and pro. This gives you more URLs full of relevant keywords to submit to a search engine even though they all point to a single main page. The RedirectThe code to make a redirect couldn't be simpler. It uses the "window.location" property. Put this in the <head> of your page right after the <meta> tags:
<script language="JavaScript"> The above code will redirect the viewer's browser to your real main page as soon as the line of code is read, long before the <body> if the redirect page is rendered. This happens so quickly that viewers will never notice the redirect. Note: Some people disable JavaScript during browsing. You should use the <noscript> tags to put a regular link to your real page. Say you've moved to a new server. The Page's ContentThe redirect page's content will be a carefully constructed mix of keywords and other text. Keep the keyword density to a little under 50%. Make sure to use <h1> tags to place keyword headers. Then code some paragraphs with lower-density keyword text. Put links to several, if not all, of your main site's pages on your redirect page. This increases the "linked to" value of your site. This value increases your main site's relevance in the search engines. Throw in some links to your friends and fellow Punkists' sites, too. Don't bother adding any code for formatting the text. No one's going to see it except search engine spiders. DeploymentNow that you've made your Devil Page, put it everywhere you can. Some people make this page the default ("index.htm") page on their main site and name their real main page something else, like "main.htm". Look at sites you have access to and upload your Devil Page to all of them. Keep up with URLs. Make some accounts with free servers and upload your redirect page as the default page ("index.htm" in most cases). Use the free servers I've listed as crappy. They deserve having their space used for this sort of thing. Now, with a list of URLs in hand, go to the big search engines and submit your redirect pages as sites. When they're listed you can expect some fireworks. First, more URLs listed in your field will be yours. Your main site will have links on all of these pages and be considered a "big shot site" in the field because so many other sites link to it. There's really no limit to the number of these pages you can use. Don't get out so many that you can't keep up with them. My friend and fellow Punkist Jinx went up to fifty for one of his client's site. Worked great! |
